Grammys Consideration: Rocky Dawuni’s “RISE” for “Best Global Music Performance & Best Music Video
Rocky Dawuni, the 3x GRAMMY-nominated Ghanaian musician and activist has released his new single “Rise.” The first taste of his highly-anticipated and forthcoming new album which is set to be distributed by AQUARIAN Records through Tuff Gong International, the legendary home of Reggae music, founded by cultural icon Bob Marley and Rita Marley.
“Rise” is a timely anthem for overcoming adversity and celebrating life’s victories. Underpinned by powerful, uplifting lyrics, “Rise” also doubles as a call to action emboldening communities across the diaspora to imagine the endless possibilities available if they remain aligned in the mutual vision to achieve true liberation and freedom. A commanding declaration of resilience and empowerment in an increasingly polarized world, throughout the track, Rocky fervently sings with conviction “Imagine what we could do if we organize? Imagine what we could do if we unify?”
Watch “Rise” Video on Youtube: https://www.youtube.com/watch?v=yODw0Ep2Cag
Produced by FB Da Mastermind (Nicki Minaj, Ariana Grande) and Nabeyin Panford (Travis Scott, Kanye West, SZA, Drake) and mixed by Marshall Bryant (Mary J. Blige) “Rise” deftly and tastefully blends the vibrancy of Afrobeat and highlife music with contemporary Hip-Hop undertones. All of which is further brought to life by Rocky’s impassioned vocal performance evoking an air of optimism and assuredness.
The single’s accompanying video was directed by Emmanuel and Samuel Appiah Gyan, who together are better known as acclaimed Ghanaian photography duo Twinsdntbeg. Known for their innovative and dynamic approach to visual storytelling, Twinsdntbeg bring their unique vision to the foray. Creating a compelling visual experience that complements the song’s powerful message. Offering a rich tapestry of imagery that highlights the cultural heritage of Ghana, while optimizing the contemporary coolness of the new West African cultural renaissance.
“RISE articulates a deep sentiment of the times when we have to transform stumbling blocks into stepping stones and aspire to our highest selves.” - ROCKY DAWUNI